The Messiah Stones :: essays research papers

The main character in The Messiah Stones is John McGowan. He has a wife names Sarah, a son names Joshua who is eight years old, and Oliver who is six years old. His Dad left him when he was nine years old because he went to Jerusalem for an archeological dig and never saw him again after he left. Because of this he lived with his mother for his whole childhood. John is a family man who loves his wife and kids very much, and missed his father. It doesn’t tell what John does for a living but he is wealthy because Sarah owns a book store that does very well. John plays a big part in the story because everything in the book evolves around him. In the book he goes to a lawyer in Washington DC because he is told that he has received something from his father that has been passed down to him in his will. John gets to DC and receives a letter from his father to him. The letters tell him that when he was in Jerusalem for the archeological dig that he found three stones and 1 round stone globe. Each stone glowed and at the bottom of each stone was the word "McGowan" carved. The globe had the name "Sarah" carved on it. Later on in the letter it say that his correspondent Ari told him that the he knows of the stones and said that they have a great deal to do with god. He says that when the Messiah Stones are found that God will judge who is worthy. When John goes home he tells his wife and he decides that his destiny is to go to Jerusalem and find the stones. When they get there they go to a temple where people pray one to two times daily. When they get there a woman that is praying approaches them and says that she has been expecting them. She says that she has had dreams of them coming and she has also come to Jerusalem to find the stones. They go to a coffee house and compare dreams. Later on John finds Ari’s address and goes there. He finds him and Ari tells him a the story of how his father died. He says that when him and his father were in a war in Jerusalem.

Pros and Cons of Zoos

One of the many pros to keeping animals in captivity is breeding programs to help endangered species â€Å"Many zoos have breeding programs in place to help eliminate genetic bottlenecks, especially when dealing with an endangered species.† (Vittana, 5/31/17) . It is also a way to engage young children in science and to learn more about nature. However they do have a few cons such as a shorter lifespan for instance, on average an orca lives a much shorter life in captivity vs. in the wild, â€Å"In captivity, the average lifespan of an orca is one-third the lifespan of a wild orca.† (Animal legal defense fund, 1/15/16). (Animals may also succumb to zoochosis which is the display of repetitive behavior because of being trapped unable to roam free. This causes stress for them wishing they were able to go where their hearts desire. On the other side of this argument the pros of animals in the wild way a lot higher. There are some but few exceptions to the rule that all animals need large natural spaces to thrive and be healthy. The economic pros of wild species are tremendous such as the economical benefits shift to outdoor recreational activities. Hunting and fishing are two major sources of economic revenues generating a cash flow in the wildlife industry. â€Å"The recreational pros to wild life is the ecotourism it attracts annually to generate larger revenue for the state funding.† (Bobula, 3/3/17). Most importantly animals in the wild are a part of the ecosystem and help out a lot, †Ã‚  animals are an integral part of the environment and without them we ourselves would struggle to exist, (8/22/14 Nitin Bhamvani ). Animals in the wild also help disperse seeds that grow into plants giving us oxygen. They also provide a good source of food for us if left alone and many clothing accessories that we need as well. Animals all have a special purpose in the wild. I believe the only major con of animals in the wild are those that are illegally imported. They cause threats to other wildlife and humans, they spread many diseases to us all â€Å"Zoonotic diseases — those that jump to humans — account for three quarters of all emerging infectious threats† (Alfano, 11/28/06). This is the cause only of the animals that are imported which leads to my statement that if animals are kept unbothered in nature they will cause no harm or visible threat to us all world wide. The overall census between animals in the wild and in captivity is that they intertwine and overlap, we need to manage wildlife which in its long term approach will benefit us people for many generations to come. So if you were to ask my opinion on if animals are better off in the wild or placed in captivity my answer would be left in the wild. The reason for this is very simple in the data, animals naturally will live longer healthier lives in the wild. This in turn will help our environment and will not interrupt the food chain. Animals should not be caged because it is cruel and against nature, in zoos they are treated very badly as seen from this article â€Å"Animal cruelty in zoos  continues to be extremely common. There are continuous cases of animals  abused by visitors  and zoo workers. Many of them are reported every week in the media, however, the large majority are kept secret and those responsible are never held accountable or punished.† (Netivist, 4/26/18). Animals also contract many diseases from other zoo animals and sicken. The animals in my opinion aren't treated fairly and the ethical reasons are questionable. To put us in their shoes it would be like jail, we get fed, we sleep, and use the play ground for a certain period of time. Then get locked into a cell overnight until someone is ready to let you out. The bottom line is that all living organisms including humans depend on other living things for survival, the main benefit wild species provide in the wild are economic, medical and scientific, aesthetic and recreational, and lastly ecological. We need to let our animals be free and only use them for research and not amusement. If we keep capturing our wildlife and messing with nature it will come back to haunt us all ecologically. There is a specific balance in nature that causes chain reactions, we need to keep everything in balance. (Vittana, 5/31/17)https://vittana.org/21-pros-and-cons-of-zoos(Animal legal defense fund, 1/15/16).http://aldf.org/resources/advocating-for-animals/captive-animals-and-the-law/?gclid=EAIaIQobChMI7Palt6Xi2gIVAySGCh1YNQ2aEAAYASAAEgIgyvD_BwE (Bobula, 3/3/17)https://www.quora.com/What-are-the-advantages-of-animals-for-the-economy-environment-and-medicine (Alfano, 11/28/06)https://www.cbsnews.com/news/imported-animals-pose-major-health-threat/(Netivist, 4/26/18)https://netivist.org/debate/pros-and-cons-of-zoos (8/22/14 Nitin Bhamvani ) http://stingraybobs.weebly.com

The Effects Of Sexual Discrimination On College Campuses

In today’s world, Sexual Discrimination is a very common issue, especially in college campuses. Unfortunately, Student’s enrolled at The College at Brockport has found themselves to be victims of the issue. Although, sexual discrimination is best defined by discriminating against a person on the grounds of sex, other forms of sexual discrimination include sexual assault, and sexual harassment. The college has also had students that have falsely reported sexual discrimination. Both of which are crucial issues that the college has to resolve because students that are involved in either case will notice a severe change in their behavior, learning abilities, and mental state. To begin with, The College at Brockport tries to prevent all forms of sexual discrimination by hosting mandatory discussion meetings that give advice on how females can prevent themselves from becoming a victim. Usually in these meetings, females are given tips and steps that they can undergo to preven t themselves from being sexually assaulted or harassed. For example, the school tells women to wear more clothing when going out and to control the amount they re drinking due to the fact that it will have a greater affect on them than it would on a male. The school also emphasizes that males must obtain consent to avoid them from being charged with sexual assault. The biggest mistake that the college makes when addressing the issue of sexual discrimination to students is convincing them that women areShow MoreRelatedShould College Promote A Rape Culture?1594 Words   |  7 PagesCollege. It is labeled as the best four years of anyone who is granted the opportunity to attend any university. It is a time where an individual can decide who they are and what they want to become. While this is an accurate piece of information, it also raises the question, does college promote a rape culture that is seen in society today? Often with sites, such as I’m Shmacked and others, who posts videos of college drinking, presumably of underage students. These sites promote the damagingRead MoreThe Effects Of Sexual Assault On Campus Safety Nationwide2792 Words   |  12 PagesSexual Violence defined by the United States Center for Disease Control as â€Å"penetrative and non- penetrative acts†¦[occurring] when a perpetrator commits sexual acts without a victim’s consent† is an issue finding itself highly concentrated on collegiate campuses nationwide (Basile et al. 1). Statistically speaking â€Å"one in five women, and a substantial number of men, [will experience] attempted or completed sexual assault during their college career†(OAESV 2). These numbers are utterly horrific, andRead MoreSexual Assault At Boston University2323 Words   |  10 PagesWhile there is no documented first case of sexual assault at Boston University, it is clear that it was becoming a national problem by the 1970’s. As early as 1957 Eugene Kanin produce d a study prompted by male aggression on university campus’s. In the study Kanin analyzed cases of one hundred and sixty two girls that felt they had been sexually abused on campus. Scholarly literature presented sexual assault on college campus’s by 1957 (Kamentz). In the 1960’s the violent crime rate skyrocketed acrossRead MoreWhy Shouldn t Protect The Women Of College Campuses And Punish The Men Who Commit These Horrible Crimes1895 Words   |  8 Pagesor experience attempted rape throughout their college career. However, most women are too scared or embarrassed to report what happened to them. Those who do report it, the colleges give the offenders a slap on the hand to keep the reputation of the college clean. My question is why hasn’t there been anything done to help protect the women of college campuses and punish the men who commit these horrible crimes? There have been so many cases in colleges all over the country where woman were sexuallyRead MoreThe Issue Of Sexual Discrimination On College Campuses2097 Words   |  9 PagesRELATED LITERATURE Title IX of the Education Amendments of 1972 (Title IX) has been key to characterizing the issue of sexual discrimination on college campuses. Today, the force of Title IX has an intense focus on sexual misconduct and is present in the mind of not only the administrators responsible for compliance, but administrators throughout college and university campuses as well. While just a few short years ago it was normally known as the law relating to equity in athletics, this was notRead MoreHate Speech Essay1246 Words   |  5 PagesHatespeech Hate Speech and the People who use it Hate speech; is this the type of speech that the First Amendment protects? Should this type of speech be defended? If this type of speech is censored on college campuses, have the students lost their right to the First Amendment? What kind of damage does hate speech cause physical and emotional? Who does hate speech affect? Is hate speech protected by the first amendment? According to Charles R. Lawrence III, it is not. â€Å"When racist speechRead MoreThe Role Of Spiritual Development On College Students Essay1569 Words   |  7 PagesAccording to Love and Talbot (2000), spiritual development influences many aspects of identity development in college students. Spiritual development involves an internal process of students seeking authenticity and wholeness, as well congruence with their own beliefs and actions. According to Park and Millora (2010), many college students are suffering from mental health issues and it is important that professionals are able to give the best care to students to prevent any threat to themselves andRead More Sports and Recruitment for Colleges Essay examples1302 Words   |  6 PagesEvery Saturday, college campuses all across the nation are a buzz with activities. The football team prepares for this week?s game. The girl?s soccer team and volleyball teams play on Saturday and Sunday. The boy?s soccer team travels for an away game. Colleg es and universities everywhere depend on various sports as a way of recruitment, entertainment, and physical activity for students. However, before 1972 women did not share the same opportunity to participate in intercollegiate sports. Read MoreOne Of The Most Valued Amendments Written In The U.S. Constitution1463 Words   |  6 PagesUnfortunately, over the years colleges and universities have experienced an increase of hate speech. Victims of this type of crime may suffer from emotional and psychological distress. Due to this, restrictions have been placed on the ability to speak freely (Garrett). An ongoing debate has been placed in the hands of many people regarding whether Americans should be entitled to speak in an expressive way or if schools should focus on the safety of their students (Darden). Colleges should restrict hatefulRead MoreTransgender Students At High Education Essay852 Words   |  4 PagesAffairs Administrators in Higher Education (NASPA) and Center for Col legiate Mental Health (CCMH) survey of a random sample of 21,686 college students in 2010, .1% (n=29) identified their gender as transgender, and .3% (n=57) identified as â€Å"other† (Effrig, Bieschke, Locke, 2011). Though this provides some useful insight regarding the number of transgender students on campuses nationally, the sample was not representative and so the results cannot be extrapolated to accurately reflect the total number

Modernism Versus Postmodernism - 918 Words

Modernism vs. Postmodernism Post-modernism follows and shares many of the same ideas as modernism. Though, at the same time, they differ in many ways. These distinctions can be seen in the two works of literature, â€Å"Death of a Salesman† by Arthur Miller and â€Å"Glengarry Glen Ross† by David Mamet. â€Å"Death of a Salesman† represents the modernist literature. Modernism is a style of literature that came about after World War I in Europe. It emerged in the United States in the late 1920s. Modernism was the response to the commotion, which occurred during World War I. The narrator in the play is limited and omniscient; he or she observes the thoughts and actions of Willy, Biff, and other central characters in the story, a type of†¦show more content†¦In the play, it is seen that money drives people to do crazy things and only leads to their downfall. Postmodernism proves to embrace the low culture, where the idea of elite, power, and money is not as important. Trying to make meaning becomes impossible and repressive and millions die in desire to create a great collective. Postmodernism is more accepting in regards to chaos. The idea of being okay in a world where there are no universal truths had become accepted. This can be seen in the play, because no characters are represented as true. They are living in a false world. This false world is made up of a false business with false leads and false people trying to sell them. When Shelly steals the leads, he is not doing anything different, because the leads are non-existent, imaginary properties that he stole to steal the money of other people, so in reality he is not stealing something of value and can relate to the rest of the characters. With this example, it is also seen that sympathy flows around. Mamet allows reader’s to like and relate to Shelley in some instances, like when he needs the money for his daughter, but at the same time Marnet allows us to dislike Shelley at som e instances, because of his lying, scamming, and stealing. Our sympathy moves for differentShow MoreRelatedThe Modernist Movement And Its Influence On Art1688 Words   |  7 Pagesmovement that began at the start of the 20th century and lasted until around 1945.  One of the factors that helped shaped Modernism was the development of modern industrial societies as well as the rapid growth of cities.  Modernists rejected Enlightenment thinking and some even rejected certain religious beliefs.  One characteristic,  possibly the most important one,  of Modernism was the idea of self-consciousness  (Farah).  The Modernist movement would influence the literature written such as novelsRead MoreModern Architecture in Japan and India1532 Words   |  6 Pagesarchitectural styles a regionalism that reflects India and even Indian regional culture. According to Bhatt, a contemporary trend toward international western modern architecture has grown in conjunction to a more meanin gful expression of modernism, Indian modernism: This is evident in work by prominent architects such as Charles Correa, B.V. Doshi and Raj Rewal who make serious claims to be searching for an Indian identity buried under layers of history. This rhetoric centered on identity has shiftedRead MoreThe Principles Of Scientific Management3162 Words   |  13 Pagesuniform and work standard. Actually, no matter the scientific management by Taylor or Weber’s management of Bureaucracy, these theories are provide the foundation for Modernism. Gradually, it can be distinguished by three different types of organization theories in different areas, including Modernism, symbolic-Interpretive and Postmodernism. These three theoretical perspectives can be analyzed and discussed by several parts, such as environment, social structure, technology and organizational cultureRead MoreEssay Modernism versus Modernismo1057 Words   |  5 PagesModernism versus Modernismo Both Modernism and Modernismo were movements around the turn of the 20th century which caused cultural upheaval and renovation in times where the society was, or needed to be, changing. Modernism took place throughout Europe and in the United States, while Modernismo was a Latin American movement. The two movements share several general characteristics, but were, without a doubt, two separate and distinct movements, and should not be confused. Therefore, it is usefulRead More Contemporary Art Essay2541 Words   |  11 Pagesart world.† - Howard Becker (Art Worlds) Postmodernism deconstructs Modernism like Modernism deconstructed art Like the Simpsons episode that explained Po-Mo as â€Å"weird for the sake of weird†, Postmodernism accepted the philosophy â€Å"art for the sake of art†. A very free and democratic practice, a natural response to the inhibiting Modernist intelligentsia. So radical is this notion that it was banned in China during the Mao rule. Art after Modernism became free to reference anything or nothingRead MoreThe Catcher in the Rye: Holden Caulfields Phony Phobia Essay1825 Words   |  8 Pagesyear 1945 to the present day is called Postmodernism. Postmodernism is difficult to define since there are not so many agreement on certain characteristics, and importance of the postmodern literature. This period consists on a development or departure from the modernism. Postmodern literature is much well characterized by the fragmented collection of high and lows in culture that represents the absence of tradition in the world of consumerism. Postmodernism is a time in which authors reject WesternRead MoreBright Lights, Big City And White Noise1934 Words   |  8 Pagesinfluenced his career. Progressively, the narrator became overly disillusioned, and fixated on his wife, and the acquisitive New York culture. White Noise White Noise, a book by Don DeLillo, is among America’s most remarkable works categorized under postmodernism literature. The book gives a picturesque description of Jack Gladney (the protagonist), a college professor in a second-rate town American town. In 1968, Gladney developed Hitler Studies, where he capitalized imperatively on Hitler as a historicRead MoreOrganization Theory2522 Words   |  11 Pagesorganizations structure and mission statement. (Developing an enabling organisational culture, changing organisational culture.). (See Apendix A for some applications of organizational Theory). There are three major perspectives-modernism, symbolic interpretive, and postmodernism to look at organisation which provide broad frameworks to guide our thinking and research. In this essay paper, an effort has been made in discussing how the three perspectives assist us in achieving more comprehensive understandingRead MoreComparing Frans Snyders Deer Hunting And Frida Kahlo s Th e Wounded Deer1423 Words   |  6 Pagesblurry with blended colors rather than sharp and precise. Surrealism is an art style that allowed artists to explore their inner subconscious to create works that appear to transfer ordinary subjects into â€Å"distorted or fresh contexts† (Module 4: Modernism and the 20th Century). The Wounded Deer is a work that is surreal. Kahlo paints and ordinary deer in a forest being hunted with arrows. She turns this ordinary deer into a fantastical subject by depicting herself as the deer. Kahlo adds symbolismRead MorePhilosophy Rejected Essay2019 Words   |  9 Pagesspringboard for discussion is Zenos Stoicism. Stoicism says that fate controls your life and the only thing we really control is our attitude towards our circumstances. This makes me turn to whatever misconception I harbor regarding the â€Å"predestination† versus â€Å"free will† debate. I refuse to adhere to either side of the debate. This is partly because Id like to keep my friends, partly because I dont believe it really matters either way, partly beca use I havent studied either side in any great detail

The Reality Of Reality Tv - 951 Words

Reality TV and You Television shows were created to entertain the public and soon generalized shows became a bore. Reality TV shows are widely varied but are similarly based on the lives of non-fictional characters that brings out their daily challenges and achievements. This genre of TV programs gives a huge impact to its audience of, mostly, twelve to nineteen year olds. Critics and bloggers heavily criticize the negative teachings of Reality TV and indirectly force viewers to shun away from it without glancing at the positive effects. Cooking, Food and Lifestyle improvement, and Competitive Reality TV shows positively affect the viewers by providing entertainment, encouragement to pursue personal happiness, and motivation to be resourceful and physically active. Reality TV shows positively influences viewers by providing amusement and pleasure. Food and cooking shows such as Top Chef fixates its objectives on the competitors’ spontaneous challenges and their solutions to th at problem. This type of scenario pleases the viewers and gives them a sense of satisfaction. Top Chef is an example of a reality program that is more â€Å"individualized and specific† in content and no longer attracts a more generalized audience (Barton, Kristin M. 474). The type of gratification sought by viewers in this genre of Reality TV is referred to as â€Å"personal utility† (Barton, Kristin M., 473). Top Chef interestsShow MoreRelatedThe Reality Of Reality Tv Essay1601 Words   |  7 Pagesreasons. Reality TV is a common source of entertainment on various channels and media outlets. The purpose of reality TV is to â€Å"promise more drama, suspense, and laughter while pushing the envelope of what is morally and socially acceptable, funny, and, of course entertaining† (Glouner et al.). This type of media allows real people to connect to those on TV. Reality is not completely real, there are aspects of it that are scripted, rehearsed and completely alt ered (Crouch). Reality TV has existedRead MoreThe Reality Of Reality Tv908 Words   |  4 PagesToday’s audience grabs hold of reality TV now a day. Looking forward week to week to watch these unscripted real life situation shows. In a way it s becoming increasingly hard to avoid not watching. Some viewers see the TV show and tend to be attention seekers, and reality TV allows them to fantasize about achieving status through instant fame. Too much reality TV may lead viewers to idealize real world situations, like romanticizing dating. Like when Truman saw the girl in the library who was anRead MoreThe Reality Of Reality Tv991 Words   |  4 PagesI truly believe that reality TV needs a different name. At first reality TV was created with the aim to depict reality, but over time different interests and actions have resulted in doing the opposite of this. I would even go so far to say that reality TV has become just as fictional as fiction based television. â€Å"Reality† is defined as â€Å"the world or the state of things as they actually exist, as opposed to an idealistic or notional idea of them†. However, Reality TV in no way represents this definitionRead MoreThe Reality Of Reality Tv Essay2065 Words   |  9 Pagesis also generally known that children can be easily influenced by what they see on television. Reality TV is no exception to this rule. It may appear that reality TV is a benign phenomenon but it is in fact a virus that has quickly diseased our society. More specifically, it attracts girls most mercilessly by affecting them negatively as to how they perceive themselves. Indeed, girls who watch reality TV learn that deceit and meanness is normal behaviour in order to achieve success, begin to self-objectifyRead MoreThe Reality Of Reality Tv Essay1919 Words   |  8 PagesCreeber (2008) the genre of reality TV is typically shaped by the weekend program, followed by results and elimination – hence, Dancing with the Stars has perfo rmances on Sunday and results of voting of Monday. As shown by Throng (2015), this episode, screened July 12, had 346,930 people watching with a potential audience share of 8.3% of total viewers watching TV at that time, which can be compared to the competition on other stations (Neilsen, 2015; Throng, 2015). TV One screened Sunday at 7-8pmRead MoreReality Tv1014 Words   |  5 PagesReality TV Blake Brandt Reality TV has unseen effects and is detrimental to society. Reality TV is the current trend on TV that has brought back the buzz to television, but it also has unforeseen effects on its viewers. Some examples of Reality TV shows include: American Idol, The Bachelorette, Americas next top model, fear factor, etc...These shows range from singing talents, overcome their fears, to looks and beauty. Reality TV brings drama and voyeurism to its viewers by making its viewersRead MoreReality Tv1076 Words   |  5 Pagesmedia, reality TV stars like Snooki and Kim Kardashian are on the rise. Most channels on television have at least one reality show, from following housewives to remodeling homes of real life families. However, there are some reality programs that display bad examples, especially for young audiences that are keeping up with each episode. On MTV people see girls being drunk in public, addicts doing drugs, and young girls raising babies at young ages; these are situations seen on reality TV shows. JeremyRead MoreReality Tv869 Words   |  4 PagesRUNNING HEAD: Reality Television, why? Reality Television, why do we watch these shows? Norma Gallegos ENGL122 Allorah Wyman Feb 4, 2013 Reality Television As a child growing up watching televisionRead MoreReality Tv1784 Words   |  8 Pagesthing they do is turn on the television set. According to a survey done by Emory H. Woodard and Natalia Grindina, â€Å"on average, people are watching over 51 hours of television- that is five hours a day of TV on average for the last quarter of the year. Teenagers (12 to 17) spend 103 hours watching TV a month, whereas senior citizens (65 or older) spend 207 hours†(Media in the home) With the slumping economy, people are forced to stay at home to conserve resources. Although there are plenty of economicalRead More Reality TV Essay1074 Words   |  5 Pages Reality TV: The Rise of a New Show â€Å"The Contender† nbsp;nbsp;nbsp;nbsp;nbsp;One of the newest shows to hit the vast majority of reality TV shows that already exist is The Contender. The Contender is a show that focuses on all the hardships, training, pain, and dilemmas that a boxer, who is preparing to fight, must endure. The Contender will be a very successful show, because it has the attributes of raw emotion that can’t be found when a director is yelling ‘action,’ and ‘cut.’ By raw emotion

Facebook Porter’s Five Free Essays

Porter’s five forces analysis has become a pervasively adopted framework for industry analysis, which can be used to examine the competitive intensity and attractiveness of a market or a company. The social networking companies gradually come into the spotlight of the business world in recent years, which was especially featured by the significant event of Facebook’s IPO on May 18, 2012. In such circumstances, it will be extremely interesting to apply the five forces analysis to gauge this giant and even unfold some hints that why this star company has been struggling in the stock market since it went public. We will write a custom essay sample on Facebook Porter’s Five or any similar topic only for you Order Now Although it has been a tough time period for Mark Zuckerberg, the more transparency and disclosure of the company’s financial as well as operational information available for the capital market provide us much more useful resources to put Facebook under our microscope of five forces analysis. The Bargaining Power of Customers (Strong) With regard to customer aspect, it might be taken for granted that we are referring to billions of active users on this website. But when we look further into this company and its product, the surprising truth is that the users and their personal information are actually the product rather than the customer, at least from the financial standpoint. Advertising composes 84% of the company’s total revenue, which was $1. 18 billion for the second quarter of 2012 according to its official financial reports. Then we found out that the advertisers are Facebook’s real customers, and what confronts this company is a fiercely competitive market. Although Facebook declared that 70% of its advertising campaigns resulted in a return on ad spend of 3x or better, and 49% of campaigns showed 5x or better, Facebook adverting is still generally undervalued by the marketers given the factor of being the last ad viewed or clicked before a conversion outweighs all other criteria, and Facebook advertising usually comes into play earlier in the conversion funnel. In addition to the low cost to switch to other advertising media, there’s no wonder that the advertisers have gained relatively strong, if not dominant, bargain power with continuously debating the value of Facebook advertising. The Bargaining Power of Suppliers(Medium) Compared to the customers’ bargain power, Facebook is standing at a regnant position with thousands of common-sense suppliers playing in its arena. It may be noticed that I use common-sense to categorize such kinds of suppliers providing hardware, software, and services Facebook need to run their business, like Zynga. On the other side, it might be interesting to scrutinize another set of suppliers in terms of Facebook’s product, that is, the users of the website. Yes, those are the users who establish their social network and feed in their personal information, which make up of Facebook’s product and determine its success. In accordance with Facebook’s operational highlights of second quarter 2012, monthly active users on its website have notched 955 million as of June 30, 2012, which was an increase of 29% year-over-year. But taking the whole social networking market and even the internet into consideration, it will be difficult for Facebook to maintain such steady increase of its user base. Actually, the increase pace has gradually slowed down in recent quarters, observed by multiple sources. Additionally, the users with more education and experience have been reluctant to share excessive personal information on the website to protect privacy and prevent from possible solicitation. After all, Facebook still serves as the mostly visited social networking website and is therefore in demand of diversified supplies, so we could regard the bargaining power of suppliers as medium level. The Threat of Established Rivals(Strong) As discussed, the social networking companies are facing a fully competitive market. Besides Facebook, there are several other main players, including LinkedIn, Google, Yammer, Myspace, etc, as well as hundreds of small websites focusing on specific segment or providing general social networking services. For example, LinkedIn has built up a professional network into a can’t-miss destination with millions of member professional. The year-over-year revenue growth for LinkedIn was very remarkable at over 80% for the last two years, and it has continued to see strong revenue growth beating analyst estimates. LinkedIn has shown an even more robust business model compared with Facebook. Rather than solely relaying on advertising income, LinkedIn also has considerable revenue from job postings and subscriptions, which help the company to grow its revenue at a notable rate and avoid stagnancy. In this sense, Facebook may have more struggles to improve its user experience and spur revenue growth especially compared with its competitors, and the threat of established rivals is absolutely strong. The Threat of New Entrants(Strong) For new entrants to social networking market, the technical barriers are barely insignificant and Facebook’s most advantage might be its current huge user base. But such advantage is also easy to be mimicked by other Internet giants who already have stable visitor stickiness like Google. Google launched its social networking and identity service, Google+, in June 2011. As of September 2012, it already has a total of 400 million registered users of whom 100 million are active on a monthly basis. Instead of presenting as a social player consisting of not just a single site, Google has been able to provide an overarching layer integrating many of its current online properties. Illustrated by Google’s story, the threat of new entrants to social networking market for Facebook is quite strong and even thrilling if we recall the ever-changing world of internet business. The Threat of Substitute Products(Weak) Finally, the threat of substitute products to social network website including Facebook is not obvious yet. Facebook’s current user base still shows a strong stickiness and its continuous innovation also help it satisfy the user’s social networking needs well. But considering Facebook is essentially a social network that allows users to stay in touch with their friends, there are so many products or services could potentially address it. Especially if we observed the booming market of mobile networks, services like Buzzd, Twango and Dada may grow up to be a real threat in the near future. Overall, the threat of substitute products is medium based on the analysis above. How to cite Facebook Porter’s Five, Essay examples

Marketing for Weaknesses and Opportunities- myassignmenthelp.com

Question: Discuss about theMarketing for Weaknesses, Opportunities and Threats. Answer: Introduction Although Mistine has succeeded in some things in its operation in Thailand, there are various things that it should consider to continue growing and maintaining its dominance in the Thai market. From this case study, it is clear that this organization has various strengths, weaknesses, opportunities, and threats that should be considered while implementing its expansion and operating strategies in this country. SWOT analysis Strengths One of the strengths associated with this company is substantial market share. Over the years, its management has been committed to enhancing the quality of its products, as well as improving customer satisfaction, meaning the company has enhanced its reputation across the country. Most consumers have also built loyalty with its products, hence making it to enjoy brand recognition. As a leader in the Thai market, Mistine will continue to attract many customers as compared to its competitors. Weaknesses Although Mistine has succeeded in some things, there are various weaknesses that its management needs to work on to continue dominating the Thai market. One of the major weaknesses, in this case, is high salespeople turn over. Because most of the people employed by this company to play the role of salespeople view selling Mistine as a second job, they dont work with the organization for long, a situation makes the management to experience high turnover rate. According to Gummesson (2012), high staff turnover costs organizations in terms of time and money used to hire and train recruits, and therefore Mistine should address this issue to continue performing well. This company also has a weakness in its recruitment process because it invites anyone who wants to earn money, develop self-confidence and make new friends. For the establishment of a competent workforce, its management should not only aim at attaining these aspects but should also consider other critical factors such as qual ifications and experience. Opportunities There are various opportunities that this company can use to continue dominating the Thai market and also to expand its business to other countries. Having proper targeting strategies and a tightly integrated marketing program can assist it to keep growing. Its strong brand recognition can enable its management to overcome some of the challenges such as competition in its domestic and foreign markets. Most of the people in Thailand having familiarized themselves with direct selling and established loyalty to Mistine brand, this company has an opportunity to sell a substantial volume of products as compared to its competitors. According to Joshua et al., (2015), advertising is one of the critical factors that make an organization to realize high market share. Therefore, being the first direct selling company to use mass media advertising, Mistine has an opportunity to enhance its brand image, and to inform as many people as possible concerning the existence of its products. Threats One of the major threats faced by this company is stiff competition from various firms that produce similar products. Some of them comprise of Avon, Giffarine, and Amway. Although Mistine has a strong brand name, some of its competitors like Avon, for instance, have established proper strategies that may make it to grab a substantial market share. The other threat faced by this company is competitors focus on the implementation of technology in their operations and diversification of products. How to lead in Thailand while focusing on expanding internationally According to Luther (2011), performance in the domestic market plays a crucial role in determining the level of success in which a company is likely to attain in a foreign market. This means it is crucial for Mistine to consider various key things that can make it to remain competitive in Thailand while focusing on expanding to foreign markets. Because one of the major things that affect its operations in Thailand is high salespeople turnover, its management should concentrate on enhancing job satisfaction among these people so that they can develop the desire of being associated with the company. This can be attained by providing attractive compensations and rewarding those who perform better. Retaining salespeople in the company will have various benefits such as reducing hiring and training cost. Retaining these people will also play a key role in having experienced and people who are conversant with the business model used by this company The other thing that will make Mistine to remain a leader in Thailand while focusing on expanding to other countries is implementing technology in its operations. According to Gummesson (2012), technology is a critical factor in business operations because it helps organizations to attain both tangible and intangible benefits that assist them in achieving substantial profits, and also to produce goods or services that match customer demand. Using technology will enable Mistine to challenge its competitors by producing products that satisfy customer needs. The other thing that its management should solve to remain strong in Thailand is addressing the threat which comes from competition. Ronald (2015), states that competition may put business performance at risk especially when a company does not have strengths that can assist it to attain a substantial market share. For this company to achieve and retain a competitive advantage, it should analyze the changes in consumer buying behavior and expectations. Its management should also analyze the strategies used by its competitors and strive to challenge them. Conclusion There are various strengths weaknesses, opportunities and threats that can influence the success of this company in Thai market, and also in its plans to expand to other regions. One of the strengths associated with the company include strong brand recognition, substantial market share, and reputation among others. Its weaknesses include inability to retain its sales people, and failing to consider key things that can enhance performance such as qualifications during recruitment. Its opportunities include possibilities to expand to other markets while its major threat is competition. There are various things that this company can do in order to lead in Thailand while focusing on expanding internationally. Some of them comprise of reducing employee turn over, challenging its competitors, using technology in its operations and so forth. References Gummesson. E. (2012). Total Relationship Marketing. London: Routledge Joshua, T. B., Kelly, C., and Robert, W. P. (2015). Understanding Relationship Marketing and Loyalty Program Effectiveness in Global Markets. Journal of International Marketing, Vol. 23, No. 3, 1-21. Luther, W. (2011). The Marketing Plan: How to Prepare and Implement It. New York: AMACOM. Ronald, B. (2015). Marketing Channel Integration -A Review of Current Debates. Advances in Management, 8(5), 56-89.